MGMT Welcomes Ashleigh Menin to the family.
If you’ve spent any time on TikTok, chances are you’ve come across Ashleigh Menin the Sydney based creator. She has built a devoted audience of almost 600K across her social channels.
"I got started in modelling after being scouted at age 15. At the time, I was genuinely a little surprised, as I was quite petite and didn’t fit the traditional mould of what I thought a model was meant to look like. One of the things I love most is seeing how much the industry has evolved over the past decade to become more inclusive of different heights, looks and sizes.At the same time, I’ve always been creative and had a genuine love for photography from a young age. I was constantly taking photos of everything and that naturally evolved into content creation and sharing my life online in a way that felt authentic to me."
Can you tell us a little bit about yourself and how you got to where you are today?
I’m the eldest daughter in a very close Italian family, and I’m recently engaged to my incredible fiancé. My culture and family are such a huge part of who I am and have played a big role in shaping the person I’ve become. They’ve always been my biggest supporters, while also keeping me grounded, humble, and connected to my roots.
My social media presence grew organically over the years through sharing my world, from modelling, travel, fashion, beauty, and lifestyle, to the little everyday moments in between. I’ve always been creative at heart, and my love for photography was really what first sparked my passion for content creation and ultimately kickstarted my career in this space.
What Sets You Apart From Others in Your Field?
I’d like to think what sets me apart is my values. I’m very grounded, family-oriented, and always try to stay humble in everything I do. I also genuinely love connecting with people, and I think that’s become even more important as the social media space has evolved. Over the years, I’ve found that sharing more raw, unfiltered, and funny moments, especially with my sister on TikTok, has allowed people to connect with me on a deeper level. It’s made us more than just models sharing outfits, and has helped build a community that feels much more real and personal.
Favourite Brand Collaboration
One of my favourite partnerships would have to be with Cetaphil. It’s such an iconic skincare brand and one I genuinely used growing up, so becoming a global ambassador for them felt incredibly aligned and like a real full-circle moment. I think the most meaningful collaborations are always the ones that feel authentic, and Cetaphil was exactly that for me because I truly believe in their products and what the brand stands for.
What's Coming Up Next?
Right now, I’m fully focused on my 2026 wedding, I am very much in my bridal era and loving every second of it. I’m so excited not only for the wedding itself, but also for this next chapter of moving out with my partner, building a home together and sharing that journey with my community.
For any collaboration enquiries with Ashleigh, email jaz@mgmt.com.au.
